I don’t make any money on this blog. Not one red cent.
I raise the issue because I received the following message from a reader:
I was shocked to find out that there is advertising on your blog: https://anticap.wordpress.com/2011/08/20/naming-names/
If you scroll past the end of the post, there is a little advertisement – the one I got was for iPads and dermatologists.
I hope the ad is not intentional on your part, since I’d hate to think a Marxist were profiteering off his own Marxist blog.
I actually don’t know what they’re referring to. There are no ads on the blog itself. Perhaps, when email announcements go out, WordPress includes advertisements. (I’ll have to check on this by signing up for the announcement, which I don’t currently receive.)
But I should explain I’m not against the idea in principle. I teach Marxism at a university that certainly makes a bundle of money selling capitalist commodities on and off campus—and pays me a salary. I edited a Marxist journal, which was produced by a capitalist publishing house—from which I never received any recompense, either from the publisher or from my university. The same with many of the books I’ve published.
And now I have a blog, and WordPress does all the heavy lifting in terms of software and server capacity. And I don’t have to pay a cent to host my blog with them. I will admit, I haven’t sought any advertising and doubt I ever will. I suspect WordPress makes its money by including advertisements with email announcements (but, as I say, I’ll have to do some additional research). And, at least right now, I’m quite willing to allow them to advertise to subscribers as long as they allow me to continue this blog.
Still, now that the stock market crash has eaten up a large chunk of my retirement funds, I wouldn’t mind making a few more red cents. . .
I’ve received messages from a few regular readers and subscribers who report they’ve never seen any ads, on the blog or on the email announcements of blog posts. The mystery of the phantom ad continues. . .
As I said, I don’t make any money on this blog. What about the company that owns WordPress and allows us to use it for free? Here is the answer.
I signed up for email announcements from my own blog (and, as soon as I’m done here, I’m going to unsubscribe). No ads appeared in the email message. My guess: the respondent I quote above probably received an ad from their email host and not from WordPress. That would appear to solve the mystery. But it leaves me still not making a red cent from this blog.